Digital benchmark & consultancy
2017 – Managed from Hanoi, Vietnam
Leading agency: Angie+1 (Paris, France)
Languages: French, English & German
ENGIE is an leading French multinational electric utility company operating in the fields of electricity generation and distribution, natural gas, nuclear and renewable energy across the world.
As all industrial companies, ENGIE must undergo digital transformation, and corporate digital communications (including social media) comes as a critical issue. The way a group/company appears on digital platforms shapes always shape their reputation, which in fine affects their business.
What I did
- Identification of >10 main international competitors with a strong digital ecosystem
- Analysis of each ecosystem and benchmark
- Report with operational takeaways for action
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