Senior Digital Strategist / Food & travel writer
Hi, I am Fabienne!
I’m a French digital communications strategist. I design digital & social media campaigns for companies, brands and media, and advise them as to their operations.
I’m also an independent food & travel writer. I write for my own blog in French, but also collaborate with travel magazines and content agencies, to help travelers make the most of their meals.
For the past 2 years and a half, I have been a digital nomad. I have been eating, working and experiencing life in 4 different cities across the world.
I’m fluent in French, English and Spanish. I have basic speaking skills in Mandarin & German and I’m currently learning Vietnamese.
I’ve been based in Hanoi, Vietnam, for 5 months now and planning to stay another year.
>>> Please check my Project Portfolio!
>>> Contact me on Linkedin or by email.
Professional experience
Freelancer – Paris, Berlin, London, Hanoi
Creation of digital campaigns for companies ranging from food & beverages, luxury & beauty, to aeronautics
_Content strategy
_Trendwatching
_Social media strategy & community management
_Monitoring & Analytics
References
- Digital audit & analysis: Groupe SEB
- Digital benchmark: ENGIE
- Newsletters: Accenture
- Social media management: Hanoi Hideaway
- Digital training: Groupe BEL
- Social media coaching: EVE Programme for Danone
Independent food & travel writer
_Article creation
_Travel magazine contributions (online & offline)
References
- Food & Travel blog: A la Recherche du Pain Perdu
- SEO food & travel writing: Vivre le Japon
- Offline food & travel writing: Americas Connection
RE-UP – Creative digital agency (London, UK)
Account managing & consulting for brands seeking to develop a creative digital strategy
_Content strategy
_Social media strategy & community management
_Content editing (SEO & editorial)
_Monitoring & Analytics
_Traffic management
References
- Global digital strategy: FAB-Beauty (L’Oréal Group)
- Digital influence: ShareTheMeal (United Nations WFP)
2015 – 2017
Higher education tutor in Digital Communications
European Communication School (Paris, France)
Teaching Bachelor’s degree students about Digital influence strategy
2013 – 2015
Angie+1 – Digital strategy & social media agency (Paris, France)
Consulting for companies seeking to develop their corporate communications on social media
_Trendwatching
_Content production
_Digital coaching & training
_Social media & community management
_Monitoring
References
- Global digital strategy: Vin & Société (Association defending the French Wine industry)
- Live content creation & social coverage: Le Conservateur
- Social media strategy: Essilor Group
Angie Group – Corporate communications Content agency (Paris, France)
Project managing for brands and companies seeking to develop their digital presence
_Group coordination
_Editorial and digital project management
_Specific web content design
_Webmastering
Reference
- Global web project management: VINCI Airports
Paris III – Sorbonne-Nouvelle University (Paris, France)
Teaching French-English literary translation to Bachelor’s degree students
Education
Master’s degree in Marketing, Communication & Management
ISCOM school of communication (Paris, France)
Final dissertation:
How to develop luxury marketing on social media through strong editorial content (in French)
2010 – 2011
Paris III – Sorbonne-Nouvelle University (Paris, France) & The University of Glasgow (Glasgow, Scotland)
Final dissertations:
The role of dress in the Adventures of Sherlock Holmes (in French)
The figure of the Dandy in 19th century British & French literature (in English)
2008 – 2009
Paris III – Sorbonne-Nouvelle University (Paris, France)